| other biographies
 
 
 |  Fritz Machlup 
                        and the infosphere 
 This page deals with economist Fritz Machlup.
 
 It covers -
 Machlup 
                        is one of the fathers of thinking about what has come 
                        to be labelled the information society and the information 
                        economy. 
 Although he had a distinguished career as an academic 
                        economist, writing on subjects as diverse as international 
                        currency reform and managerialism, for us he is interesting 
                        for pioneering efforts to map the shape and impact of 
                        information production in the 'new economy'. 
                        Researchers such as Lyman & Varian, for example, build 
                        on his studies.
 
 
  life 
 Fritz Machlup was born in Wiener Neustadt (Austria) 
                        on 15 December 1902, the son of a minor industrialist. 
                        After studying at the University of Vienna under Ludwig 
                        von Mises his dissertation on the gold standard - Die 
                        Goldkernwahrung - was published in 1925.
 
 By that time he had expanded his father's holdings, becoming 
                        a partner in cardboard-manufacturing companies in Austria 
                        and Hungary. That success contrasted with the business 
                        failure of his contemporary Joseph Schumpeter. 
                        He became a member of the Austrian cardboard cartel in 
                        1927, retaining his academic links by serving as treasurer 
                        (later secretary) of the Austrian Economic Society and 
                        participating in von Mises's Geistkreis seminars. 
                        He wrote widely on economic liberalisation, on war reparations 
                        payments, and on the stock market and capital formation.
 
 In 1933 Machlup left Austria, travelling to Columbia, 
                        Harvard, Chicago, and Stanford as a Rockerfeller Fellow. 
                        He held a professorship at the University of Buffalo from 
                        1935 to 1947 (home to Ronald Coase), 
                        with visiting positions at Cornell, Northwestern, Berkeley, 
                        Michigan, Harvard and Stanford.
 
 During the war he served as Special Consultant to the 
                        Post War Labor Problems Division of the federal Department 
                        of Labor and in the Office of Alien Property. As a monetary 
                        supply and foreign exchange theorist he published extensively, 
                        gaining recognition as a critic of John Maynard Keynes.
 
 Machlup became professor of political economy at Johns 
                        Hopkins University in 1947, writing influential books 
                        on pricing and industrial organization. He was visiting 
                        professor at Columbia University (1948), UCLA (1949), 
                        Kyoto and Doshisha Universities of Japan (1955), and a 
                        Ford Foundation Research fellow (1957-58). He served as 
                        Walker Professor of International Finance and director 
                        of the International Finance Section at Princeton University 
                        from 1960 to 1971.
 
 During that period he was a visiting professor at City 
                        University of New York, New York University, Osaka and  
                        Melbourne. Machlup was a consultant to the US Treasury 
                        from 1965 to 1977, having formed the Bellagio Group of 
                        academics to study international monetary problems in 
                        1963.
 
 His investigations of innovation and knowledge beginning 
                        in 1950 led to major studies on Information Through 
                        The Printed Word: The Dissemination of Scholarly, Scientific 
                        & Intellectual Knowledge and Knowledge: Its 
                        Creation, Distribution & Economic Significance, 
                        three volumes of a projected ten volume series.
 
 Machlup coauthored Optimum Social Welfare & Productivity 
                        with Jan Tinbergen, Abram Bergson & Oskar Morgenstern 
                        in 1972. In conjunction with work on the international 
                        monetary system and the economics of knowledge, he published 
                        A History of Thought on Economic Integration (1977) 
                        and Methodology of Economics & Other Social Sciences 
                        (1978).
 
 Machlup died on 30 January 1983 in Princeton, New Jersey 
                        shortly after finishing the third volume of Knowledge.
 
 
  biographies 
 There is a concise biography in Breadth & Depth 
                        in Economics: Fritz Machlup: The Man & His Ideas, 
                        edited by Jacob Dreyer (1978).
 
 A bibliography of his work is contained in the Selected 
                        Economic Writings of Fritz Machlup edited by George 
                        Bitros (1976).
 
 
  writings 
 Machlup's early work on the language of economics 
                        is collected in Essays in Economic Semantics (1963, 
                        1967, 1975).
 
 His most important papers include 'The Commonsense of 
                        the Elasticity of Substitution' in Review of Economic 
                        Studies 2 (1935), 'The Theory of Foreign Exchanges' 
                        in Economica (1939 & 1940); 'Elasticity Pessimism 
                        in International Trade' in Economia Internazionale 
                        (1950), 'Concepts of Competition & Monopoly' in American 
                        Economic Review (1955), 'The Problem of Verification 
                        in Economics' in Southern Economic Journal (1955), 
                        'Relative Prices & Aggregate Spending in the Analysis 
                        of Devaluation' in American Economic Review (1955) 
                        and 'Theories of the Firm: Marginalist, Managerial, Behavioral' 
                        in American Economic Review (1967).
 
 Information related publications include The Economic 
                        Review of the Patent System (1958) and The economic 
                        foundations of patent law (here), 
                        The Production & Distribution of Knowledge in the 
                        United States (1962) and the three volume Information 
                        through the Printed Word: The Dissemination of Scholarly, 
                        Scientific & Intellectual Knowledge (1978).
 
 At the time of his death he'd written the first three 
                        volumes of  Knowledge: Its Creation, Distribution 
                        & Economic Significance (80-83). He also co-edited 
                        The Study of Information: Interdisciplinary Messages 
                        (New York: Wiley 1983) with Una Mansfield and wrote Education 
                        & Economic Growth (1970).
 
 
  responses 
 In retrospect Machlup's research seems more heroic but 
                        less original than it appeared to his contemporaries. 
                        It is an eerie echo of late-Victorian economist Alfred 
                        Marshall, with an almost religious faith in enumeration 
                        and categorisation: measurement (like winning football) 
                        isn't the best thing, it's the only thing.
 
 That's a belief system evident in the US concentration 
                        during the Vietnam War on quantification at the expense 
                        of interpretation. It's also evident in the McKinsey consulting 
                        group jingle that 'everything can be measured and what 
                        can be measured can be managed' (or perhaps merely billed). 
                        Making sense of the data is more problematical.
 
 Contemporary critics noted that his definition of the 
                        'knowledge industry' was extremely wide, encompassing 
                        everything from the production of typewriters and filing 
                        cabinets to electronic and print advertising. Kenneth 
                        Arrow - in The Economics of Information (Cambridge: 
                        Harvard Uni Press 1984) - commented that the economic 
                        "meaning of information is precisely a reduction 
                        in uncertainty", which would exclude 'information 
                        producing' activity such as advertising, market research 
                        and most reports about the new economy.
 
 Since his death there's been little agreement about Machlup's 
                        data or his conclusions. Skeptics such as Paul Ormerod, 
                        author of Butterfly Economics (London: Faber 1997), 
                        have suggested that at best we'll only be able to devise 
                        a crude retrospective approximation of modern economies. 
                        Most markets are too dynamic, information is unavailable 
                        and relationships change.
 
 His influence, however, is evident in the 2000 and 2003 
                        How Much Information report 
                        by Hal Varian & Peter Lyman, in projects such as the 
                        Cisco-UT Measuring the Internet Economy project 
                        (the local version is noted here) 
                        and at the 1999 US conference 
                        on Understanding The Digital Economy: Data, Tools & 
                        Research or OECD's 1997 report 
                        on Measuring Electronic Commerce.
 
 It's also evident in questions by critics such as Robert 
                        Gordon about supposed major productivity increases associated 
                        with use of information technology and the growth of electronic 
                        networks since the late 1970s.
 
 There's been no research on a similar scale in Australia. 
                        In the US an extension was provided by Michael Rubin, 
                        Mary Huber & Elizabeth Taylor in The Knowledge 
                        Industry in the United States, 1960-1980 (Princeton: 
                        Princeton Press 1986) and by Marc Porat's nine-volume 
                        statistical collection The Information Economy (Washington: 
                        US Dept of Commerce 1977).
 
 A perspective is provided by essays in The Political 
                        Economy of Information (Madison: Uni of Wisconsin 
                        Press 1988) edited by Vincent Mosco & Janet Wasko, 
                        in Frank Webster's Theories of the Information Society 
                        (London: Routledge 1995), Ian Miles' Mapping & 
                        Measuring the Information Economy (Boston Spa: British 
                        Library 1990) and Measuring the Information Society 
                        (Thousand Oaks: Sage 1988) edited by Frederick Williams.
 
 
 
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