| overview 
 cyberspaces
 
 models
 
 emergence
 
 millennium
 
 beyond
 
 Australia
 
 management
 
 cheerleaders
 
 conflicts
 
 commercials
 
 people
 
 study
 
 fuzzies
 
 escapees
 
 
 
 
 
 
 
 
 
 
 |  cheerleaders and critics 
 This page looks at the digerati, those who offer genuine 
                        insights or merely silicon snake-oil, about the 'new economy' 
                        and the web.
 
 
  the digital funhouse 
 Publishing maverick and master of self-promotion John 
                        Brockman 
                        edited  Digerati - Encounters With The Cyber Elite 
                        (San Francisco: Hardwired 1996). It features profiles 
                        and interviews with Clifford Stoll, Sherry Turkle, 
                        Lou Rosetto, Howard Rheingold, 
                        Paul Saffo, Kevin Kelly, Brewster Kahle, Steve Case, Stewart 
                        Brand, Esther Dyson and of course Bill Gates.
 
 While disfigured by mantras such as
  
                        value 
                          is in activity. Content is no longer a noun. Content 
                          is context. Content is activity. Content is relationship, 
                          community. Content is not text or pictures as distinct 
                          from the interactive components that provide access 
                          to them. Content is the interactive quality. Content 
                          is a verb, a continuing process. Value on the Internet 
                          will be created through services, the selection of programming, 
                          the presence of other people and the assurance of authenticity 
                          - reliable information about sources of bits. In short, 
                          intellectual processes and services will appreciate, 
                          intellectual assets will depreciate. Content is information 
                          and information is not a thing. Value is in activity the 
                        interviews and exchange of views by the digerati are of 
                        value for how they see themselves. 
 Brockman's online literary trading company Rightscenter.com 
                        is advertised - so far without major impact - as "the 
                        publishing network of the next century".
 
 In The Company of Giants: Candid Conversations With The 
                        Visionaries Of The Digital World (New York: McGraw-Hill 
                        1997) edited  by Rama Dev Jager & Rafael Ortiz 
                        restricts the vision to corporate CEOs.
 
 There's better value in Road Warriors - Dreams & 
                        Nightmares Along the Information Highway (New York: 
                        Dutton 1995) by Daniel Bursten & David Kline - with 
                        interviews of cable czar John Malone, 
                        regulator Reed Hundt 
                        and telco executive Ray Smith among others - and in The 
                        Highwaymen - Warriors of the Information Superhighway 
                        (New York: Random 1997) by 'old media' specialist Ken 
                        Auletta.
 
 Hundt's memoir You Say You Want A Revolution: A Story 
                        of Information Age Politics (New Haven: Yale Uni Press 
                        2000) provides a personal perspective, as does Cyber 
                        Rights: Defending Free Speech in the Digital Age (New 
                        York: Times 1998), a memoir by the Electronic Frontier 
                        Foundation's Mike Godwin.
 
 
  Dyson and Denning 
 Esther Dyson, 
                        interim chair of the Internet Corporation for Assigned 
                        Names & Numbers (ICANN) 
                        and the thinking person's Don Tapscott, is famous for 
                        her ode to cyberspace  Release 2.1: A Design for Living 
                        in the Digital Age (London: Penguin 98). Sadly, it 
                        provides little information about her life. For that you 
                        should point your browser to the 1993 
                        profile in Wired.
 
 Dyson, the Wired mafia and others are pungently 
                        described in Paulina Borsook's Cyberselfish: 
                        A Critical Romp Through the Terribly Libertarian Culture 
                        of High Tech (New York: PublicAffairs 1999) and by 
                        her colleagues at the iconoclastic ReWired. Borsook's 
                        more biting and more interesting than faded starlet Camille 
                        Paglia, the galloping Gertrude Himmelfarb of the 1990s.
 
 Controversial ecommerce security guru Dorothy Denning 
                        has a homepage at Georgetown University. She also featured 
                        in a  Wired profile.
 
 
  Negroponte and MIT 
 MIT Media Lab star Nicholas Negroponte appears on 
                        the MIT 
                        and Knopf 
                        sites; the latter is useful for links to several profiles 
                        - replete with 'gosh' and 'gee whiz' - by journos.
 
 Stewart Brand's The Media Lab: Inventing the Future 
                        at MIT (London: Penguin 1988) presents an unduly rosy 
                        view of 'Mr Digital', especially when compared with the 
                        more hard-headed examination of Negroponte's role in the 
                        debate about interactive tv described in The Billionaire 
                        Shell Game: How Cable Baron John Malone and Assorted Corporate 
                        Titans Invented A Future Nobody Wanted (New York: 
                        Doubleday 1998) by L J Davis.
 
 Arguably Negroponte's been better at marketing the Lab 
                        - and himself - than the more substantive contributions 
                        of less-publicised bodies.
 
 Simson Garfinkel's Architects of the Information Society: 
                        Thirty-Five Years of the Laboratory for Computer Science 
                        at MIT (Cambridge: MIT Press 2000) is part history 
                        of the Media Lab's rival, part exploration of themes such 
                        as artificial intelligence and the information marketplace.
 
 
  the EFF and information that just wants to be free 
 For a personal perspective on the Electronic Frontier 
                        Foundation (EFF) 
                        turn to Mike Godwin's memoir Cyber Rights: Defending 
                        Free Speech in the Digital Age (New York: Times 1998). 
                        The Foundation was captured at its height 
                        and nadir 
                        in Wired.
 
 Linus Torvalds, Eric Raymond and other Open Source advocates 
                        are profiled on our 'Open Source' page later 
                        in this guide.
 
 
  Wired 
 For Wired see Borsook and Michael Wolff's BurnRate 
                        (London:Weidenfeld & Nicolson 1999). Stuart Brand's Two 
                        Cybernetic Frontiers (New York: Random 1974) is more 
                        impressive than his recent writing.
 
 
  Gilder, Rothschild, Saffo and other futurists 
 ReWired 
                        memorably eviscerated the Wired techno-weirdies 
                        such as Gilder and Rothschild.
 
 Po Bronson's 
                        entertaining Nudist on the Late Shift: And Other 
                        Truer Tales of Silicon Valley (New York: Random 1999) 
                        profiled futurist and 'creation science' fan George 
                        Gilder 
                        of the wacky Telecosm: How Infinite Bandwidth Will 
                        Revolutionise Our World (New York: Free Press 2000), 
                        Life After Television: The Coming Transformation of 
                        Media & American Life (New York: Norton 1994) 
                        and  Microcosm: The  Quantum Revolution in Economics 
                        & Technology (New York: Simon & Schuster 1989).
 
 There's an online 
                        version of the Bronson profile. Gilder has another 
                        site.
 
 Michael Rothschild, author of Bionomics: Economy As 
                        Ecosystem (New York: Holt 1992) has a site.
 
 Futurist Paul Saffo has a personal site 
                        and profiles on his Institute for the Future (IFTF). 
                        Futurists 
                        Arthur C Clarke 
                        and Alvin Toffler 
                        feature in early Wired profiles.
 
 Howard Rheingold, author of The Virtual Community: 
                        Homesteading on the Electronic Frontier (London: Secker 
                        & Warburg 1994) and  Virtual Reality (New York: 
                        Summit 1991) has his own site.
 
 
  Robot People 
 Ray Kurzweil, author of AI tracts The Age of Spiritual 
                        Machines: When Computers Exceed Human Intelligence (London: 
                        Phoenix 1999) and The Age of Intelligent Machines 
                        (Cambridge: MIT Press 1990) has a site.
 
 AI guru Marvin Minsky 
                        gets the MIT treatment; for the man's flavour we'd recommend 
                        instead his fascinating, infuriating  The Science of 
                        Mind (New York: Simon & Schuster 1985).
 
 His Semantic Information Processing 
                        (Cambridge: MIT Press 1969) is for specialists; we'd suggest 
                        instead Pamela McCorduck's excellent Machines Who Think 
                        (New York: Freeman 1979) and Philip Agre's Computation 
                        and Human Experience (Cambridge: Cambridge 
                        Uni Press 1997) - authoritative introductions to artificial 
                        intelligence.
 
 Hans Moravec's Mind Children: The Future of Robot & 
                        Human Intelligence (Cambridge: Harvard Uni Press 1990) 
                        and Robot: Mere Machine To Transcendent Mind (New 
                        York: Oxford Uni Press 1998) are either distinctly loopy 
                        or provocative, depending on your stance.
  
                           
 
 
  next page  (Conflicts) 
 
 
 | 
                         
                       |